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		<title>GoFrugal Blogs</title>
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		<link>http://blog.gofrugal.com</link>
		<description><![CDATA[GoFrugal Blogs]]></description>
		<pubDate>Fri, 3 Sep 2010 20:12:19 -0700</pubDate>

		<item>
			<title>Point of Sale Software for Food and Beverage Segment</title>
			<link>http://blog.gofrugal.com/2010/09/02/point-of-sale-software-for-food-and-beverage-segment</link>
			<dc:creator>geethapriya</dc:creator>
			<description><![CDATA[<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Global
market forces are driving the continual evolution of the food and
beverage industry. A large number of products like: alcohol,
beverages, bread &amp; biscuits, frozen food, saffron, snacks, spices
&amp; seasonings etc. are included under the category of Food &amp;
Beverages. The food and beverage industry consists of high level of
market segment, huge variety of products, huge number of companies
and many other characteristics. To address your daily challenges, you
need to implement automation and information technology to maintain
product consistency and improve manufacturing flexibility and
agility.</font></font></p><font style="color: rgb(0, 0, 204); font-weight: bold;" face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Are
you into Food and Beverage Segment ?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</font></font><span style="color: rgb(0, 0, 204);">&nbsp;</span><a target="_blank" title="Click here to Download 30 days Trial Version" href="http://www.gofrugal.com/pos/point-of-sale-download.html"><img src="http://blog.gofrugal.com/image/471000000097082/button.JPG" align="middle"></a>&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <img src="file:///C:/DOCUME~1/admin/LOCALS~1/Temp/moz-screenshot.png" alt="">

<p></p><p style="margin-bottom: 0in;" align="JUSTIFY"><meta http-equiv="CONTENT-TYPE" content="text/html; charset=UTF-8"><title></title><meta name="GENERATOR" content="OpenOffice.org 3.2  (Win32)"><style type="text/css">
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</p><p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">GoFrugal
offers RayMedi Retail Point of Sale software solution for the Food
and Beverages industry. This solution can be deployed for Independent
Hotels and Restaurants, Quick Service Restaurant, Fast Food Chains,
Bakeries and Food Kiosks.</font></font></p><p style="margin-bottom: 0in;" align="JUSTIFY"></p><p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3"><strong>Does
you current solution helps you for :</strong></font></font>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3"><img src="image/471000000097036/fb.jpg" align="right"></font></font></p><p style="margin-bottom: 0in;" align="JUSTIFY"><meta http-equiv="CONTENT-TYPE" content="text/html; charset=UTF-8"><title></title><meta name="GENERATOR" content="OpenOffice.org 3.2  (Win32)"><style type="text/css">
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</p><p></p><p></p><ul><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Kitchen
management with Kitchen display system &nbsp; &nbsp;&nbsp;&nbsp;</font></font><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3"></font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Recipe
management with production&nbsp;</font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Inventory
and Supply chain management</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">KOT
management&nbsp;</font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Order
Processing and Delivery management </font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Web Sales Order Management</font></font></li></ul><p style="margin-bottom: 0in;" align="JUSTIFY"></p><p style="margin-bottom: 0in;" align="JUSTIFY"></p><p style="margin-bottom: 0in;" align="JUSTIFY">&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp; <br></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3"><img src="http://blog.gofrugal.com/image/471000000097046/fnb.jpg" vspace="1" border="5" hspace="1"><br></font></font></p><p></p><p></p><p style="margin-bottom: 0in;" align="JUSTIFY"><meta http-equiv="CONTENT-TYPE" content="text/html; charset=UTF-8"><title></title><meta name="GENERATOR" content="OpenOffice.org 3.2  (Win32)"><style type="text/css">
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</p><p style="margin-bottom: 0in; font-weight: bold;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">GoFrugal's
RayMedi Retail Point of sale offers  unique features such as</font></font></p><p style="margin-bottom: 0in; font-weight: normal;" align="JUSTIFY"><meta http-equiv="CONTENT-TYPE" content="text/html; charset=UTF-8"><title></title><meta name="GENERATOR" content="OpenOffice.org 3.2  (Win32)"><style type="text/css">
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</p><p></p><ul><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Centralized
Kitchen / Commissary and Live Kitchen&nbsp;&nbsp;&nbsp; <br></font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Unit
Conversions </font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Dine-in,
Takeaway and Delivery with multiple pricing </font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Recipe
banks with multiple pricing 				</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Comprehensive
KOT (kitchen Order Taking) management with support for multiple
kitchen, multiple printing options </font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Ordering
and Delivery – call center order, phone order and party order &nbsp;<img style="height: 300px; width: 300px;" src="http://blog.gofrugal.com/image/471000000097048/pan-pizza-893.jpg" align="right"></font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Round-the-clock
operations </font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Seasonal
items, daily specials, modifiers, topping items</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Stock
audit</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Raw
material, Ingredients – costing, wastage and variance reports </font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Web
based consolidated reports for chains</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Order
taking through PDA (wireless)</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Weighing
scale integration</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Fast
and effective sales order processing </font></font>
</li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Flexible
pricing models</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Touch
screen support for POS operations</font></font></li></ul><font style="color: rgb(0, 0, 255);" face="Times New Roman, serif"><font style="font-size: 13pt;" size="3"><b>Restaurant
Billing Screen – Order Type</b></font></font>
<p style="margin-bottom: 0in; font-weight: normal;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">While
billing you can select the order type as Dine in or Take Out or
Delivery or Walk In based on  need</font></font></p><p style="margin-bottom: 0in; font-weight: normal;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3"><img style="height: 400px; width: 600px;" src="http://blog.gofrugal.com/image/471000000097076/ordertype.jpg"><br></font></font></p><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3"><b><br><span style="color: rgb(0, 0, 255);">Touch
Screen – Touch and Feel Experience</span></b></font></font>
<br><meta http-equiv="CONTENT-TYPE" content="text/html; charset=UTF-8"><title></title><meta name="GENERATOR" content="OpenOffice.org 3.2  (Win32)"><style type="text/css">
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<p style="margin-bottom: 0in; font-weight: normal;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">GoFrugal's
RayMedi Retail Point of Sale supports touch screen. The operator will
be very much comfortable to use the touch screens. It is very useful
at peak hours. Instead of typing and selecting the item name, the
touch screen facility helps to enter a bill quicker and faster.</font></font></p><p style="margin-bottom: 0in; font-weight: normal;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3"><img style="height: 400px; width: 600px;" src="http://blog.gofrugal.com/image/471000000097078/sale-touch-screen.JPG"><br></font></font></p>
<br><meta http-equiv="CONTENT-TYPE" content="text/html; charset=UTF-8"><title></title><meta name="GENERATOR" content="OpenOffice.org 3.2  (Win32)"><style type="text/css">
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<p style="margin-bottom: 0in;" align="JUSTIFY"><font style="font-weight: bold;" face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">GoFrugal's
RayMedi Retail Point of Sale supports the below Food and Beverage
categories :</font></font><br></p><style type="text/css">
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<ul><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Confectionery
Products&nbsp;</font></font>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">&nbsp;&nbsp;&nbsp;&nbsp;</font></font>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3"></font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Baked
Goods&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <img src="http://blog.gofrugal.com/image/471000000097070/food-and-beverage-1.jpg" align="right"><br></font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Dairy
Products</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Beverages</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Spices</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Condiments</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Sea
Foods</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Meat
and Poultry</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Sweetness</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Fast
Food</font></font></li><li><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">Food
Snacks and lot more …...</font></font><br></li></ul><style type="text/css">
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<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Times New Roman, serif"><font style="font-size: 13pt;" size="3">GoFrugal
offers 4 different editions like Starter, Standard, Professional and
Enterprise which helps the customer to decide which edition to go
with based on his need. <a style="color: rgb(0, 0, 255);" href="http://www.gofrugal.com/pos/point-of-sale-compare-editions.html">Click
here to know the Feature  Comparison</a></font></font></p>
<br><p style="margin-bottom: 0in;" align="JUSTIFY"></p><p style="margin-bottom: 0in; font-weight: normal;" align="JUSTIFY">















</p>
<p></p>
]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2010/09/02/point-of-sale-software-for-food-and-beverage-segment</guid>
			<pubDate>Thu, 2 Sep 2010 19:09:52 -0700</pubDate>
		</item>

		<item>
			<title>Free Point of Sale for Life Time</title>
			<link>http://blog.gofrugal.com/2010/08/17/free-point-of-sale-for-life-time</link>
			<dc:creator>geethapriya</dc:creator>
			<description><![CDATA[<p align="JUSTIFY"><br></p><p style="font-family: trebuchet ms,arial,helvetica,sans-serif; text-align: justify;"><font size="3">Towards the end of my weekend shopping I found
myself in a retail shop, luckily the owner saw the flier in my hand
while I was making my payments. Out of his curiosity and me being a
regular customer he enquired  about the flier. Thanking God for the
opportunity I started explaining him about the <span style="font-weight: normal;">unique
features</span> of our <span style="font-weight: normal;">RayMedi
range of products</span><b> </b>for various process of retailing :</font></p>
<p style="font-family: trebuchet ms,arial,helvetica,sans-serif;" align="CENTER"><font size="3">Product Name: RayMedi Retail Point of Sales</font></p>
<p align="CENTER"><font color="#0000ff"><b><font style="font-family: trebuchet ms,arial,helvetica,sans-serif;" size="3">Unique Retail Point of Sale
Software </font><br></b></font></p><p align="CENTER"><font color="#0000ff"><b><br></b></font></p><p style="text-align: left;"><img src="file:///C:/DOCUME~1/admin/LOCALS~1/Temp/moz-screenshot.png" alt=""><style type="text/css">
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<img src="http://blog.gofrugal.com/image/471000000095045/customer.JPG" align="left">&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <style type="text/css">
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</p>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<font style="font-family: trebuchet ms,arial,helvetica,sans-serif;" size="3"> <b>Trading</b></font><font style="font-family: trebuchet ms,arial,helvetica,sans-serif;" size="3"><br><br>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp; <b style="font-family: times new roman,times,serif;"><font style="font-family: times new roman,times,serif;"><span style="font-family: trebuchet ms,arial,helvetica,sans-serif;">Inventory Management&nbsp;</span> </font></b><br><br>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </font><font style="font-family: trebuchet ms,arial,helvetica,sans-serif;" size="3"><span style="font-weight: bold;">Accounts</span></font><p style="text-align: left;">
	</p><p align="LEFT">
	</p>
	
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <br><p></p><p style="text-align: left; font-family: trebuchet ms,arial,helvetica,sans-serif;"><style type="text/css">
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</p><p style="font-weight: normal;" align="LEFT"><font size="3"><br></font></p><p style="font-weight: normal;" align="LEFT"><font size="3">Retailers who are fighting
hard with ancient methods of retailing in today's high tech business
world will reap the following results in their business:</font></p>
<p></p><ul style="font-family: trebuchet ms,arial,helvetica,sans-serif;"><li><font size="3">Improved Customer
	satisfaction &amp; service </font></li><li><font size="3">Higher operational
	efficiency 
	</font></li><li><font size="3">Data available for
	analysis on a click 
	</font></li><li><font size="3">Efficient return
	management 
	</font></li><li><font size="3">In a very lower
	operating cost 
	</font></li></ul><p style="text-align: left; font-family: times new roman,times,serif;">
	
	
	
	

</p><div style="text-align: justify;"><style type="text/css">
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</div><p style="text-align: left; font-family: times new roman,times,serif;"></p><p style="font-family: trebuchet ms,arial,helvetica,sans-serif; text-align: justify;"><font size="3">Can I use this? And whats the cost were his response. I used his
computer and showed him various features available in our website
<a href="http://www.gofrugal.com/pos/point-of-sale-compare-editions.html">http://www.gofrugal.com/pos/point-of-sale-compare-editions.html</a>
and made him choose what he wants from our product list, and he chose
the first edition which is RayMedi Point of Sales Starter Edition and
to his surprise the chosen package alone is offered as Free for life
time.</font></p><p style="text-align: right;"><img src="http://blog.gofrugal.com/image/471000000095047/starter.JPG" align="right"></p><p style="text-align: right;"><br></p><p></p><div style="text-align: center;"><style type="text/css">
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</div><p style="text-align: left; font-family: times new roman,times,serif;"></p><p></p><p style="text-align: center; font-family: trebuchet ms,arial,helvetica,sans-serif; font-weight: bold;"><font size="3">All the features required for his business 
</font></p><p></p><p></p><div style="text-align: center; font-family: trebuchet ms,arial,helvetica,sans-serif; font-weight: bold;">
</div><p style="text-align: left; font-family: trebuchet ms,arial,helvetica,sans-serif; font-weight: bold;"></p><p></p><p style="text-align: center;"><font size="3"><span style="font-weight: bold; font-family: trebuchet ms,arial,helvetica,sans-serif;">simply fits in Starter Edition package as </span><br></font></p><p style="text-align: center;"><font style="font-family: trebuchet ms,arial,helvetica,sans-serif; font-weight: bold;" size="3">Life Time Free !!!!</font><font size="3"><br></font> 
</p>
<p></p>
<p></p><p style="text-align: left;"><style type="text/css">
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</p><p style="font-family: trebuchet ms,arial,helvetica,sans-serif; text-align: center; font-weight: bold;"><font size="3">Customer was amazed and happy to use the software</font></p><p style="font-family: times new roman,times,serif; text-align: center; font-weight: bold;"><br></p><p></p><div style="text-align: justify;"><style type="text/css">
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</div><p style="text-align: left;"></p><p style="font-family: times new roman,times,serif; text-align: left; font-weight: bold;"></p><p style="font-family: trebuchet ms,arial,helvetica,sans-serif; text-align: justify;"><a name="zw-25"></a><a name="zw-26"></a><font style="font-family: times new roman,times,serif;" size="3"><span style="font-weight: normal;"><span style="font-family: trebuchet ms,arial,helvetica,sans-serif;"><br></span></span></font></p><p style="font-family: trebuchet ms,arial,helvetica,sans-serif; text-align: justify;"><font style="font-family: times new roman,times,serif;" size="3"><span style="font-weight: normal;"><span style="font-family: trebuchet ms,arial,helvetica,sans-serif;">I made a happy exit with a great satisfaction after providing him with all the needed information about availing our Life Time FREE - Starter Edition. Of course my level of confidence increased after this happy shopping that even I can do a great retailing. GoFrugal's RayMedi that makes me proud even when I am out of office. </span><br></span></font></p><p style="font-family: trebuchet ms,arial,helvetica,sans-serif;" align="JUSTIFY"><font style="font-family: times new roman,times,serif;" size="3"><span style="font-weight: normal;"><br></span></font></p>
<p></p>
<p></p><p style="text-align: left;"><br></p><p style="text-align: left;"><br></p><p style="text-align: left;"><br><b><br>  	</b>
</p>

<p style="text-align: left;">

</p>
]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2010/08/17/free-point-of-sale-for-life-time</guid>
			<pubDate>Tue, 17 Aug 2010 17:06:19 -0700</pubDate>
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		<item>
			<title>10 Ways to Better Your Business</title>
			<link>http://blog.gofrugal.com/2010/07/21/10-ways-to-better-your-business</link>
			<dc:creator>GoFrugal Blog</dc:creator>
			<description><![CDATA[<div><meta http-equiv="CONTENT-TYPE" content="text/html; charset=UTF-8"><title></title><meta name="GENERATOR" content="OpenOffice.org 3.1  (Win32)"><style type="text/css">
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<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>1.
Reduce Shrinkage</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">You
may believe employee theft and shoplifting aren't a problem in your
business, but simple pricing mistakes can also cost retailers quite a
bit. The average shrink percentage in the retail industry is about
two percent of sales. Learn to identify and reduce sources of shrink.</font></p>
<p style="margin-bottom: 0in;"><br>
</p>
<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>2.
Increase Sales Opportunities</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">Whether
you're up-selling to a customer or planning an expansion into a
multi-channel environment, retailers should learn to notice and take
advantage of every possible opportunity to sell. </font>
</p>
<p style="margin-bottom: 0in;"><br>
</p>
<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>3.
Improve Customer Service</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">One
easy way to better your business is to improve customer service.
Retailers should develop customer-friendly policies, train employees
to provide outstanding customer service, and learn how to create
customer loyalty. </font>
</p>
<p style="margin-bottom: 0in;"><br>
</p>
<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>4.
Add New Products or Product Lines</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">One
way to keep customers returning to your shop is by offering new and
exciting products. When adding new products or expanding product
lines, keep in mind that not only should there be a demand for the
item, but it must also be profitable and something you enjoy selling.
</font>
</p>
<p style="margin-bottom: 0in;"><br>
</p>
<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>5.
Buy From Vendors with Best Value</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">The
vendor who sales an item at the lowest price isn't necessarily the
vendor you want to buy from. When selecting a supplier, consider
shipping, terms of sale and other factors to determine the vendor
with the best value. These small details may erode a retailers bottom
line. </font>
</p>
<p style="margin-bottom: 0in;"><br>
</p>
<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>6.
Increase Marketing</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">How
often have you said you can't afford to advertise right now? Maybe
once business picks up you'll place an ad. Or maybe you're holding
those advertising dollars until the holiday shopping begins. Either
way, you could be losing potential customers right now. Begin
tailoring your marketing efforts to your target audience. If you
don't spread the word, no one will know you exist. </font>
</p>
<p style="margin-bottom: 0in;"><br>
</p>
<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>7.
Lower Expenses</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">To
better your business and return more profits to your bottom line,
learn where you can cut operating expenses. Look around your shop.
Could buying instead of leasing save money? Are you outsourcing
something you could easily do? </font>
</p>
<p style="margin-bottom: 0in;"><br>
</p>
<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>8.
Get Out of the Store</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">Attend
a trade show or other retail expo. These conferences are developed in
order to give retail owners, buyers and managers the opportunity to
meet existing suppliers, conduct business meetings, network with
others in retail and investigate new products. </font>
</p>
<p style="margin-bottom: 0in;"><br>
</p>
<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>9.
Add One New Time or Money Saving Piece of Technology</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">Every
time we invest in a new piece of technology, we're always amazed at
the results and wonder how we lived without it for so long. Find one
new money or time saving piece of technology to implement in your
store this year. For example, if you are using manual cash registers,
consider a POS system. </font>
</p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><br>
</p>
<p style="margin-bottom: 0in;"><font face="Arial, sans-serif"><i><b>10.
Provide Training for Staff</b></i></font></p>
<p style="margin-bottom: 0in;" align="JUSTIFY"><font face="Arial, sans-serif">Once
you've determined how to best implement the nine ways to better your
business listed above, pass that information on to your staff. Your
retail employees are the ones on the front-line every day and should
be trained to reduce shrink, improve customer service and increase
sales opportunities. </font>
</p>
<p style="margin-bottom: 0in;"><br>
</p>
</div>]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2010/07/21/10-ways-to-better-your-business</guid>
			<pubDate>Wed, 21 Jul 2010 12:44:04 -0700</pubDate>
		</item>

		<item>
			<title>A to Z significant Retail terminologies</title>
			<link>http://blog.gofrugal.com/2010/05/14/a-to-z-significant-retail-terminologies</link>
			<dc:creator>rozina</dc:creator>
			<description><![CDATA[<div><meta http-equiv="CONTENT-TYPE" content="text/html; charset=UTF-8"><title></title><meta name="GENERATOR" content="OpenOffice.org 3.1  (Win32)"><style type="text/css">
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<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">Greetings
for all!&nbsp;<img src="/images/smiley/smiley-smile.gif"> It's a long time since a blog has been posted here. I would like
to share some useful terminologies from A to Z of retail business
industry. Hope it's useful especially for the newbies...<img src="/images/smiley/smiley-surprised.gif"></font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">A</span>PO</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">It's
abbreviated as <font color="#800080"><b>A</b></font>llocated <font color="#800080"><b>P</b></font>urchase
<font color="#800080"><b>O</b></font>rder and it's basically nothing
but a PO (Purchase order) which holds products developed for
delivering to a single location (later on delivering to final
locations) unlike the ordinary PO which intends to get delivered to
various locations. </font>
</p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">B</span>lack
Friday</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">Black
Friday is usually the Friday after thanksgiving day. In retail
business, it is usually considered to be a strenuous retail day of
shopping in a particular year.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">C</span>ertegy</b></i></font></font></p>
<p style="margin-bottom: 0in; font-weight: normal;">  
</p>
<p style="margin-bottom: 0in; font-weight: normal;">  <font size="3">This
terminology might sound like a new one but it was called  'Equifax'
formerly. Certegy is a verification service for merchants to check
the Cheques so that fraudulence can be avoided.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">D</span>rop-ship</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">Drop-ship
is referred to a product which will be shipping to your customer
directly from the supplier.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">E</span>tailer</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">An
etailer is a merchant who sells retail products via the internet</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in; font-weight: normal;"><font size="3"><font color="#800080"><i><b><span style="text-decoration: underline;">F</span>OB</b></i></font>
</font>
</p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">FOB
is <font color="#800080"><b>F</b></font>reight <font color="#800080"><b>O</b></font>n
<font color="#800080"><b>B</b></font>oard. It's a term of shipping
marking that the product (freight) expenses are covered to the
particular destination.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">G</span>rid
Cell</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">When
the 2 dimensions (color and size) of a matrix intersect, it's called
Grid cell.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">H</span>ang
tag</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">In
order to elucidate the product, a manufacturer label is introduced
and this label is called as the Hang tag.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="background: transparent none repeat scroll 0% 0%; _zohohyphen_moz_zohohyphen_background_zohohyphen_clip: _zohohyphen_moz_zohohyphen_initial; _zohohyphen_moz_zohohyphen_background_zohohyphen_origin: _zohohyphen_moz_zohohyphen_initial; _zohohyphen_moz_zohohyphen_background_zohohyphen_inline_zohohyphen_policy: _zohohyphen_moz_zohohyphen_initial;"><span style="text-decoration: underline;">I</span>nvoice</span></b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">A
procedure describing owing between entities.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">J</span>ournal</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">The
transactions undertaken are recorded in an electronic  way which is
called journal.</font></p><p style="margin-bottom: 0in; font-weight: normal;"><font size="3"><br></font></p>
<p style="margin-bottom: 0in; font-weight: normal;"> 
</p>
<p style="margin-bottom: 0in; font-weight: normal;"><font size="3"><font color="#800080"><i><b><span style="text-decoration: underline;">K</span>M</b></i></font>
</font>
</p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">KM
is the acronym of <font color="#800080"><b>K</b></font>eystone
<font color="#800080"><b>M</b></font>arkup. It will be equaling the 
product cost most often.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">L</span>ast
Cost</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">The
pricing of the most recently purchased product.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in; font-weight: normal;"><font size="3"><font color="#800080"><i><b><span style="text-decoration: underline;">M</span>OTO</b></i></font>
</font>
</p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">It
means <font color="#800080"><b>M</b></font>ail <font color="#800080"><b>O</b></font>rder
(or) <font color="#800080"><b>T</b></font>elephone <font color="#800080"><b>O</b></font>rder.
Transactions assumed to the  cards that are not present ( there's no
swiping of cards)</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">N</span>et
Terms</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">This
term pertains to invoice billed amount calling sans allowing
discounts.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">O</span>verage</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font color="#000000"><font size="3">It is calculated as an amount of which the book
inventory is exceeded by a physical inventory.</font></font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">P</span>lanogram</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">An
illustrative drawing of fixtures of retail store about the products.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">Q</span>uantity
Discount</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">Cost
reduction based on the sales volume.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">R</span>otating
Stock</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">The
process involving new product stockings replacements in the place of
older products.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"> 
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><br></b></i></font></font></p><p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">S</span>VC</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">SVC
is <font color="#800080"><b>S</b></font>tored <font color="#800080"><b>V</b></font>alue
<font color="#800080"><b>C</b></font>ard. This is basically a common
gift card involving magnetic stripes which will be processed by a MSR
(<font color="#800080"><b>M</b></font>agnetic <font color="#800080"><b>S</b></font>tripe
<b>R</b>eader) device.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">T</span>earsheet</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">The
original copy of a retail ad.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in; text-decoration: none;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">U</span>nallocated</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">It's
a purchase order or request where are ordered products are set ready
to get delivered to a specific location.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">V</span>ouchering</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">Vouchering
is a process which involves making of payable vouchers of accounts.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">W</span>ardrobing</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">It
deals with refunding of  a particular product to the store after
using the product.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">X</span>-efficiency</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">X-efficiency
is the ability with which a product is able to be produced with the
available inputs.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">Y</span>ield
Curve</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">It
is a graph to demonstrate the yields pertaining to the production of
a particular product.</font></p>
<p style="margin-bottom: 0in; font-weight: normal;"><br>
</p>
<p style="margin-bottom: 0in;"><font color="#800080"><font size="3"><i><b><span style="text-decoration: underline;">Z</span>ero
Inventories</b></i></font></font></p>

<p style="margin-bottom: 0in; font-weight: normal;"><font size="3">It's
a stage when the unwanted terms are discarded possessing only the
needed products. <br></font></p><p style="margin-bottom: 0in; font-weight: normal;"><font size="3"><br></font></p><p style="margin-bottom: 0in; font-weight: normal;"><font size="3">&nbsp;Hope this was a bit of rewind to our industry knowledge...<br></font>
</p>
</div>]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2010/05/14/a-to-z-significant-retail-terminologies</guid>
			<pubDate>Fri, 14 May 2010 12:51:48 -0700</pubDate>
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		<item>
			<title>Never a dull moment</title>
			<link>http://blog.gofrugal.com/2010/02/05/never-a-dull-moment</link>
			<dc:creator>Kumar Vembu</dc:creator>
			<description><![CDATA[It's over a year since the last post. During the last 12-15 months, we have been quite busy and deeply engaged with many customers.Our team has met close to 50,000 retailers automated 2500+ stores in 45 different retail business segments across the country. We participated in more than 15 events, signed up 100+ channel partners and have deepened the engagement with all our technology partners. This period also had close to 100 updates to all the products<br><br>The release overview and release history are available at <a href='http://release-notes.gofrugal.com/'>http://release-notes.gofrugal.com/</a><br><br>The events list is available at <a href='http://www.gofrugal.com/events/events.html'>http://www.gofrugal.com/events/events.html</a>. You can check this place and come and meet us in the event<br><br>The&nbsp; high point of the last 12 months is the progress on the retail business management solution as a hosted service front [SaaS model]. Currently, the service is being used by 6 customers. The SaaS service should be launched in April this year. The SaaS service supports offline functionality with Google Gears technology and we have paid lots of attention to security starting with access control from registered till to security of data stored in the Gears DB<br><br>We have done a case study of one of our customers and the same is available at <a href='http://www.gofrugal.com/pdfs/NHM_Casestudy.pdf'>http://www.gofrugal.com/pdfs/NHM_Casestudy.pdf</a><br><br>The SaaS service will support almost all functionality available in our on-premise, client-server Windows application offering. We may limit the offering to about 15 retail segments in April and expand to the full 45 retail segments that we support on Windows before the end of next year<br><br>Another highlight is that most of our multi-location business customers are now interested in hosting the RayMedi HQ in the cloud. The last 15 or so deployments are hosted in private cloud for them<br><br>I am sure 2010 is an exciting year for us and our customers. Lots of innovation that we have done over the last 12 months are going to be released in the next 3 months. I am sure this will improve the robustness, usability, performance and security of our solutions in addition to increasing the depth and breadth of our offerings<br><br>We plan to share our learning as a result of the passionate and deep engagement we have had with some of the highly experienced and successful retailers here<br><br>Stay tuned and help us help you<br><br>Regards,<br><br>Kumar Vembu<br>Founder &amp; CEO<br><br>]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2010/02/05/never-a-dull-moment</guid>
			<pubDate>Fri, 5 Feb 2010 07:52:18 -0800</pubDate>
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		<item>
			<title>Evaluating the right retail software</title>
			<link>http://blog.gofrugal.com/2009/07/23/evaluating-the-right-retail-software</link>
			<dc:creator>GoFrugal Blog</dc:creator>
			<description><![CDATA[<div class="entry">
					<p>While evaluating the software for your
retail business, what are the key things to look into it ? We can have
a large checklist detailing the requirements, but the following are the
key points which can help you in deciding the right software:</p>
<ul><li>Point of Sale and invoicing - quick and easy billing, support for all POS accessories etc.</li><li>Purchase order creation and receiving - automatic PO generation, handling of supplier offers etc.</li><li>Inventory and price control - price levels, re-ordering, physical stock etc</li><li>Customer Relationship Management - Home delivery, loyalty points etc</li><li>Reports - Business and Statutory</li><li>Security - user/role based, auditing</li><li>Accounting - receivables, payables and general ledger</li><li>Specific features of your vertical/Industry - service, rental, etc</li><li>Software vendor services - training, support, upgradation etc.</li><li>Ease of usage</li></ul>
<p>While the above can be a handy checklist, which any decent IT vendor
should be able to provide - there are other critical factors which you
need to consider before you decide on the software for your retail
business. Some of these are :</p>
<ul><li>What is the product’s current capability ?</li><li>Whether the product/company can continuously evolve and adapt to the changing business dynamics ?</li><li>Whether they will be able to provide a world class support and
maintenance? What are the factors which constitute world class support ?</li><li>Does it take care of your capital investment ?</li><li>Does it increase your sales ?</li><li>Does it make your operations more efficient ?</li></ul>
<p>Makes sense, right ? A detailed white paper on the above can be found here - <a title="Evaluation Checklist" target="_blank" href="http://www.gofrugaltech.com/evaluation-check.html">http://www.gofrugaltech.com/evaluation-check.html</a>. A worthwhile study before you embark on your all important decision.</p>
<p>- Sivakumar
</p>
				</div><p>&nbsp;</p>]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2009/07/23/evaluating-the-right-retail-software</guid>
			<pubDate>Thu, 23 Jul 2009 14:30:00 -0700</pubDate>
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		<item>
			<title>Interview in Business Line of our CEO</title>
			<link>http://blog.gofrugal.com/2009/05/08/interview-in-business-line-of-our-ceo</link>
			<dc:creator>GoFrugal Blog</dc:creator>
			<description><![CDATA[<p>&nbsp;</p><div class="entry">
					<p>The founder and CEO of GoFrugal
Technologies, Kumar Vembu was interviewed in The Business Line, the
business newspaper from the Hindu group. Kumar had the discussion and
interview with the Deputy Editor of the newspaper. The entire
transcription is available in YouTube in the following Link :</p>
<p><a target="_blank" title="Interview given in Business Line" href="http://www.youtube.com/results?search_query=kumar+vembu&amp;page=1">http://www.youtube.com/results?search_query=kumar+vembu&amp;page=1</a></p>
<p>In a free-wheeling interview Kumar discusses and shares his insights
on various topics ranging from why he choose to be in a product
company, on IT service companies, slowdown in kumbakonam, about his
dream , about his teacher and of course a lot about the retail.<br>
Links for few specific topics on Retail is given below :</p>
<p>1. <a title="In which segments of Retail we can find greater technolgy absorption" target="_blank" href="http://www.youtube.com/watch?v=iEiczLhrElM">http://www.youtube.com/watch?v=iEiczLhrElM</a></p>
<p>Here Kumar talks about “In which segments of Retail we can find greater technolgy absorption” ?</p>
<p>2. <a target="_blank" title="A SWOT analysis on organised and unorganised Retail" href="http://www.youtube.com/watch?v=3axmXrQnHXM">http://www.youtube.com/watch?v=3axmXrQnHXM</a></p>
<p>A SWOT analysis on organised and unorganised retail.<br>
3.&nbsp; <a target="_blank" title="Best practices of traditional retailer that are worth emulating" href="http://www.youtube.com/watch?v=-Mc_Ejz8w2c">http://www.youtube.com/watch?v=-Mc_Ejz8w2c</a></p>
<p>Here, Kumar discusses about the Best practices of traditional retailer that are worth emulating.</p>
<p>4.<a target="_blank" title="How the average INdian Retailer is connected" href="http://www.youtube.com/watch?v=4mr-mvqXls8">http://www.youtube.com/watch?v=4mr-mvqXls8</a></p>
<p>On how the average Indian retailer is connected.</p>
<p>5. <a target="_blank" title="MObile applications in Retail" href="http://www.youtube.com/watch?v=ElrJvsN2TNE">http://www.youtube.com/watch?v=ElrJvsN2TNE</a></p>
<p>On the Mobile applications in retail.</p>
<p>Hope you find it useful !</p>
<p>- Sivakumar
</p>
				</div>

				]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2009/05/08/interview-in-business-line-of-our-ceo</guid>
			<pubDate>Fri, 8 May 2009 16:00:00 -0700</pubDate>
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			<title>Neighbourhood Retail.</title>
			<link>http://blog.gofrugal.com/2009/05/02/neighbourhood-retail</link>
			<dc:creator>GoFrugal Blog</dc:creator>
			<description><![CDATA[<p>&nbsp;</p><div class="entry">
					<p>So, what constitutes our friendly
neighbourhood Retail ? In a typical neighborhood of about 100 families
or above what all retail stores/services we can find ? We can the
define the criteria for the “neighborhood” as - it should be in a
walkable distance - a 10 year old kid in the family or the eldest
grandma/grandpa in the family should be able to walk and buy the things.</p>
<p style="margin-bottom: 0in;" align="justify"><strong>Basic Necessities</strong></p>
<p style="margin-bottom: 0in;" align="justify">A departmental
store/Kirana shop, a pharmacy store and a vegetable shop are the bare
necessities. Sometimes the vegetable shop forms part of the
departmental store itself but mostly available as a separate entity.
Though the above shops take tele-order and do home delivery, mostly the
customer walks-in and purchases the stuff.</p>
<p style="margin-bottom: 0in;" align="justify">Also included in the
basic necessity comes the milk vendor and the newspaper vendor. Both
these services are home delivered on a fixed-monthly-fee basis. For
most of the homes the daily morning chore starts with the above two - a
dose of the daily news and a hot cup of coffee.</p>
<p style="margin-bottom: 0in;" align="justify"><strong>Add-ons</strong></p>
<p style="margin-bottom: 0in;" align="justify">Along with the above, a
bakery, a sweet and savories shop, a chicken/mutton/fish stall, an
exclusive fruit shop, a mini restaurant/hotel completes the
food/grocery requirements of the neighborhood. Typically these shops
may be little farther (within 1to 1.5 kms) and service two or three
neighborhood clusters. They may also prefer a fair bit of floating
population (adjacent to a bus stop, main road or a junction)</p>
<p style="margin-bottom: 0in;" align="justify">A mini kirana shop
(”petti” kadai or a Paan shop equivalent) which mostly stocks
cigarettes &amp; related stuff and a tea/coffee shop (standalone or
part of the mini kirana shop) are also the necessities in the above
areas.</p>
<p style="margin-bottom: 0in;" align="justify">A fancy store and a
stationary store to meet the school going kids requirement are the
other two shops you can find. They sell the typical bangles, bindhi,
toys, greeting card, school maps, note books etc. Some of these shops
also sell mobile SIM cards or one can find a exclusive Mobile stores
which sells both the handsets and SIM card of all brands of SIM. (Even
10 years before it would have been hard to imagine a SIM card selling
store in your neighborhood !!)</p>
<p style="margin-bottom: 0in;" align="justify">Already I can count 16 different types of stores/services to be offered.</p>
<p style="margin-bottom: 0in;" align="justify"><strong>Services</strong></p>
<p style="margin-bottom: 0in;" align="justify">A dhobi(Laundry)
service, barber shop, tailor shop, cycle service centre, two wheeler
repair/service centre, flour-mill are the typical services which you
can find in the vicinity of the neighborhood. While these services
mostly expects the customer to walk-in and get served, other service
providers like electrician, plumber, electronics services engineer are
available on call.</p>
<p style="margin-bottom: 0in;" align="justify"><strong>Other Stores</strong></p>
<p>Having the reach for three or four neighborhood clusters, these
stores typically serve for a much larger audience. Some of these stores
are electrical spare parts, general hardware, electronics items,
automobile spare parts, paint shops, furniture store, sports shop,
photo studio/development centre, household articles like vessels etc.
In the food and grocery segment you can find a coffee powder vending
shop, rice vending shop and oil vending shop. In the upmarket areas a
florist is the recent addition one can see.</p>
<p style="margin-bottom: 0in;" align="justify">The major segments that
are missing in the above list are – textiles &amp; garments, footwear,
luggage items and Jewellery. Though we can find stores of these type in
our neighbourhood, typically the patronage for these segments is
comparatively low. Guess most of the customers still prefer the large
format stores present in the commercial areas over that of the
neighborhood stores (at least for these segments).</p>
<p style="margin-bottom: 0in;" align="justify">On a further micro level
you can find transient stores which specialize in only one product and
usually sell at a particular time only – say a flower vendor who sells
only flowers near a temple only during evening, a tamarind merchant
hawking the tamarind on his cycle only during morning and so on.</p>
<p style="margin-bottom: 0in;" align="justify">We can also add a
plethora of utility services to the above list – Photocopy services,
Internet browsing centre, Courier services, Tours &amp; Travel
services, Tuition centres, Creches, …..etc etc.</p>
<p style="margin-bottom: 0in;" align="justify">As we can see there are almost <strong>50 different types of retail products and services </strong>(excluding
the govt/PSU based service like banks, Post offices ..) serving the
consumer. It will be impossible for a single or several big players to
dominate such a market. It will always be the story of both organized
and unorganized retail co-existing together and as usual the Customer
will be the king.</p>
<p style="margin-bottom: 0in;" align="justify">Sivakumar</p>
				</div>]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2009/05/02/neighbourhood-retail</guid>
			<pubDate>Sat, 2 May 2009 10:00:00 -0700</pubDate>
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			<title>NASSCOM EMERGEOUT 2009 in Chennai</title>
			<link>http://blog.gofrugal.com/2009/04/30/nasscom-emergeout-2009-in-chennai</link>
			<dc:creator>GoFrugal Blog</dc:creator>
			<description><![CDATA[
					I was a panel member&nbsp; in the
Reinventing&nbsp;Organizations:&nbsp;Lessons&nbsp;from&nbsp;the&nbsp;dotcom&nbsp;burst session at
NASSCOM&nbsp;EMERGEOUT&nbsp;2009 in Chennai. Here is a summary of my ideas on the
lessons learnt during the session<br clear="none"><div class="entry"><p><br clear="none">1.
When slowdown or recession happens, different markets for products and
services are impacted differently. When the recession is over and there
is overall growth in the economy, how each market is impacted can be
broadly classified in to 3 categories<br clear="none">&nbsp;&nbsp; - Markets
Disappear / Vanish : A product or service is no longer needed and so
demand for the same becomes non-existent. In this case, it is important
for a company to recognize and invest resources on new markets /
opportunities<br clear="none">&nbsp;&nbsp; - Markets are depressed, but stabilize
and stay depressed : Demands become less i.e. overall market size
shrinks. But the market stabilizes at the lower levels. There is scope
for consolidation in this case where the market leader walks away with
the large chunk of the market. It is important to align investment,
plans and expectations with the changed market scenario<br clear="none">&nbsp;&nbsp;
- Market grows during and / or after the recession &amp; slowdown : It
is important that the vendor invests on quality, brand building and
reach to become the market leader to exploit the opportunity<br clear="none">So, there is no one rule for all. Each one must analyze where they are and prepare a plan that best suits them<br clear="none"><br clear="none">2.
Packed lunch or preached advice never last long. So, it is important
that each one learns to listen, question, analyze and make their own
judgment on which way the market is heading, what is their vision of
the future state, how they perceive the company’s role in such future
state and plan accordingly<br clear="none"><br clear="none">3. Intense
engagement is key to survive and win : It is important to listen to
customer(s) and learn the market trend. Increase the resources / time
spent with customers and spend more time understanding the customer
need. Also, switch from sales based planning to demand based planning.
In manufacturing and supply chain, it is proven now that companies that
implemented demand planning dealt with much lower inventory related
issues due to slow down. So, it is important that management measures
the increase / decrease in leads, opportunities and deal pipeline to
assess the market trend for the products and services. It is critical
that people in sales and marketing talk the truth and gives a true
picture on these so that management has great visibility on the demand
and can do good demand planning<span style="font-weight: bold;">. The
management must also have an open mind to assess the opportunities and
challenges in the market rather than be in a state of denial or hope
against hope. Here it is important not to have a cast-in-stone plan but
be very agile and flexible in reacting to changing market conditions<br clear="none"><br clear="none">4.
If you must do a layoff, please call a layoff a layoff. We see most of
the major IT companies in India going extraordinary lengths to prove
that they did not do a layoff and they just fired the poor performers.
We must learn from the US companies on how to handle layoffs. It is
important that we understand the psychology of the person being laid
off and not make it harder for them to deal with the situation. When a
layoff happens, especially in a small company, everyone including the
management, other coworkers who keep their jobs and the laid off staff
goes through lots of trauma and hardship. So, it is important to show
sensitivity to the emotions and make sure the layoff is done in a very
transparent and professional manner. It is also important that everyone
looks at a layoff either as a condition forced by the market or by the
incorrect planning of the management. In simple terms, management must
be transparent in terms of sharing the challenges faced, the plans and
make sure the entire company faces them as one team<span style="font-weight: bold;"><br clear="none"><br clear="none">5.
Finally, have reasonable expectation and set reasonable expectation
with everyone involved with your business from investors to employees,
from partners to customers. Setting expectations that you cannot meet,
you cannot meet in a profitable manner or those you cannot meet
consistently in a sustained manner are the reasons for many of the
problems we face</span></span></p>
<p>I am sure most of us know these.&nbsp; I just want to reiterate these simple, what I consider 101 rules of engagement</p>
<p>– Kumar Vembu
</p>
				</div>]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2009/04/30/nasscom-emergeout-2009-in-chennai</guid>
			<pubDate>Thu, 30 Apr 2009 13:00:00 -0700</pubDate>
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			<title>Is Indian Retail at an Inflection Point ?</title>
			<link>http://blog.gofrugal.com/2009/04/26/is-indian-retail-at-an-inflection-point</link>
			<dc:creator>GoFrugal Blog</dc:creator>
			<description><![CDATA[<div class="entry">
					<p>It has been 2+ years since the last update here</p>
<p>The last 2 years were eventful for GoFrugal. We continued our
momentum and have more than doubled our customer base in the last 2
years. We also made great progress in terms of the breadth and depth of
our solutions<br>
The verdict is out on the phase I of the battle between organized and
unorganized retail. It is clearly the nimble and low-overhead small,
unorganized retailer who won the first round. Clearly, the battle is
not over yet and I am sure most organized retailers will come back with
increased knowledge, the right tools and the correct economic model
required to make it a success</p>
<p>The organized retailers are busy rationalizing their operations by
renegotiating rentals and closing&nbsp; down loss making stores,
consolidating by acquiring and merging with others, raising finances to
improve their balance sheets and to fund their cash flow needs. In
contrast, the unorganized retailer is busy modernizing, upgrading and
expanding their business</p>
<p>It is going to be interesting when the phase II of competition
between organized and unorganized retail is played out. We have seen
that both sides have learnt their lessons, both sides know the
strengths and weaknesses of the other. Both recognize the opportunity
that motivates them to stay in the game and both are aware of the
challenges that face them. We are excited by the role technology can
play in the profitable expansion and growth of the retail business, as
the Indian population grows up</p>
<p>Are we at an inflection point in Indian retail where the organized
retailers are forced to look inward and the unorganized ones are
looking outward now ?<br>
With so many changes being adopted in the process, technology and the
regulatory areas, we see a whole world of opportunity in front of us<br>
– Kumar Vembu
</p>
				</div><p>&nbsp;</p>]]></description>
			<category><![CDATA[General]]></category>
			<guid isPermaLink="true">http://blog.gofrugal.com/2009/04/26/is-indian-retail-at-an-inflection-point</guid>
			<pubDate>Sun, 26 Apr 2009 16:00:00 -0700</pubDate>
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